P&G Breast Cancer Awareness Campaign
Disclosure: This is a sponsored post on behalf of Procter & Gamble and SheSpeaks.
October is well known for being Breast Cancer Awareness month, anyone and everyone proudly wear pink to show their support, even the NFL goes pink in October. Even big companies get involved in this cause and find ways to help spread awareness by contributing donations from sales, social media and lots of other initiatives. I wanted to share with your the efforts of Procter & Gamble’s Breast Cancer Awareness Campaign.
About P&G’s Breast Cancer Awareness Campaign:
One in eight women will get breast cancer in her lifetime. One in eight. That is equivalent to an inner circle of girlfriends or the women in an extended family. While breast cancer rates are lower among non-Caucasian women, death rates are higher among African American and Latina women. In fact, every hour and a half a Latina woman dies of breast cancer in the United States.
Early detection is the best defense against breast cancer. The earlier breast cancer is detected, the higher the survival rate. In fact, when detected during the early (localized) stage – the five year survival rate is 98 percent.*
This year, the P&G Breast Cancer Awareness Campaign has partnered with The National Breast Cancer Foundation (NBCF) to not only educate women, but also the men in their lives, about the importance of early detection. Ladies, you can help save lives by spreading the message that early detection is the best defense in the fight against breast cancer, and creating and following an early detection plan while encouraging others to do the same. Gentlemen, this October, decide when your “day of action” will be and encourage the women in your life to take action and create an early detection plan.
You can visit http://www.pgeveryday.com/bca to hear P&G employees’ inspiring stories about moments made possible in their lives due to early detection and download the NBCF’s Early Detection Plan App, available throughout the month of October.
About P&G’s Contribution to the National Breast Cancer Foundation
The 2013 P&G Breast Cancer Awareness campaign will help save lives by making a $500,000 donation to The National Breast Cancer Foundation (NBCF). Since 2008, P&G has donated more than $2.1MM to the NBCF to help save lives through early detection awareness and education. More than 80 percent of all donations to the NBCF go to programs that benefit women.
Join the Twitter Party!
We’ll be chatting with @PGeveryday and special guest @CoreyWootton about the importance of creating an early detection plan, and rallying the women in your life to do the same.
When: Thursday, October 22 at 3pm ET
SheSpeaks and P&G is giving one lucky reader a chance to win an a gift basket of products valued at $50. You must be a US resident to enter to win and you must be eighteen and older. There are also opportunities to win if you attend the Twitter party. The giveaway starts now and ends October 28th, 2013 so be sure to hurry to enter for a chance to win. Enter via the tool below and Good Luck.